Land of Nod+
How to handle small space living with lots of living happening in that space?
Building on Land of Nod’s business objective, Treat and Company set course to create a Millenial Playspace. Our strategy was to create home décor staples with a playful twist, integrating multi-functionality to maximize trendy small spaces.
Our ideation and strategy phase considered every corner of the house, from every cone of vision. Initial concepts explored both big and small, from art stools and entertaining drawer knobs to topographical floor tiles and storage play tables.
Synthesizing information and research, we defined trend forward color palette, materials, shapes and patterns to guide the collection.
Through vendor communication, prototyping and focus groups—final deliverables included detailed drawings, 3D renders, CAD files, along with material and size specifications.
Our fresh perspective, three-dimensional thinking, and strategic prowess provided the platform needed to dream and develop the perfect spaces—where families can live lots of life in little space.